Luiz Carlos Trabuco is one of the longest-serving employees at Bradesco bank, Brazil’s second-largest lender. Luiz has been working in the bank since 1969 when he joined as an attaché. Just like most of the other bank officials, Luiz Carlos Trabuco worked his way up to become among the decision makers of the company. His counsel and expertise have been instrumental in making Bradesco bank what it is today.
Being a loyal employee
It is common for employees in an institution to change places of work as they seek promotions and growth. However, for Luiz Carlos Trabuco, he chose to stick to Bradesco for close to five decades. On several occasions, Luiz has been lured by other companies and even the government to join them, but he has adamantly refused to show his back to an institution he has spent his entire career life working with. Recently, Luiz was asked to become the country’s finance minister, which he also declined.
Luiz Carlos Trabuco’s qualifications
Unlike most of the other legends working in the banking sector, Luiz Carlos did not study any business related course. In fact, Luiz enrolled for a post-graduate diploma in socio-psychology and later on a master degree in Philosophy from the University of Sao Paulo.
The main reason for his success in the banking industry is as a result of his dedication and willingness to learn. When he joined Bradesco in 1969, Luiz Carlos was mentored by the founder of the bank and Mr. Lazaro who served as the President of the bank at the time.
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For the last five decades, Luiz Carlos has worked in virtually all the departments in Bradesco bank. He started as an Intern, then a bank teller. Luiz Carlos was then promoted to head the marketing department of the bank. Over the years, Luiz rose through the ranks from a mere intern to become the chairman of the largest private bank in Brazil.
Luiz Carlos is a great and visionary leader. He has an outstanding ability to manage teams and leading them to accomplish the set goals. Luiz is also quick to spot lucrative opportunities and grab them as soon as they pop up.
His leadership prowess was put to test when he was tasked to lead the insurance and pension department of Bradesco. As usual, Luiz Carlos did not disappoint. He managed to raise the department’s turnover by close to 30 percent, making Bradesco Seguros the largest Insurer in Brazil.
His bosses were extremely impressed with his success in the Insurance and Pension department. As a result, Luiz Carlos was appointed to become the President of Bradesco bank. In 2015, while serving as the president, Luiz Carlos led Bradesco into a historic deal that saw the company acquire HSBC for $5.2 billion.
What’s next for Luiz?
Late last year, Luiz was appointed to the position of the chairman of Bradesco after the former chairman penned his resignation. He now sits at the helm of the bank, providing guidance to the company’s executives. Besides, Luiz continues to actively participate in public forums where he vehemently shares his opinion on various issues. Recently, while speaking to journalists, Luiz talked about the need to carry out pension reforms even as the country enters into elections.
Learn more bout Luiz Carlos Trabuco: http://economia.estadao.com.br/blogs/coluna-do-broad/bradesco-deve-anunciar-sucessor-de-trabuco-antes-do-carnaval/